How can retailers increase sales and profitability?
Enthusiastic and knowledgeable retail sales staff are crucial. We believe it is essential to thoroughly train key individuals in our Devon-based workshop, both about our company, its values and the products we create. The retail environment is important, with good display and in-store ambience important – we can learn a lot from our E…
How will the industry evolve?
We are faced with a population suffering from more allergies than ever before, so naturally hypoallergenic materials will become increasingly important in bedmaking. As with most Western countries, individuals here are becoming much heavier – and bigger – and as well as offering beds up to 7ft wide we have recently introduced an extra-firm tension for…
Friday five – Peter Tasker, Vi-Spring UK
Each Friday, Furniture News puts five questions to a selected industry professional to explore their background and approach to business. Today, it's the turn of Vi-Spring UK's marketing manager Peter Tasker … ekonglong modern office furniture
How did you get into the trade?
After working for several years as a re…
Deciding upon the ideal seating for your garden
No matter which home or property you visit, it is always crucial to have somewhere to sit, so this has to be taken into consideration for your own place. Outdoor seating is a specific niche in itself and the dining chairs and other furniture you purchase for your garden helps to define your home. ekonglong meeting table
“Your home is yo…
the entire Shanty palette
In visual terms, we look out from the coast, exploring the shoreline for foraged materials, to the ocean deep, where we discover inspiration from sea-dwelling creatures and plants, directing a rich aquatic palette. Shanty captures an intense depth of colour, with heavy grades of blue through to aquamarine balanced with sandy shoreline hues of beige, grey and pale shel…
Colour in context – indigo blue
Colour is an essential part of any design project, and this year Furniture News has invited the trend forecasting agency behind Mix Publications, Global Color Research, to talk about a key colour for the current season each month. Although the company forecasts colour trends two years ahead, this series of articles will focus on a colour of the mo…
Essential bespoke furniture colours for 2013
There is something about bespoke furniture that radiates class, sophistication, style and taste – which has probably got something to do with the fact that bespoke furniture owners can smile somewhat smugly with the knowledge that their furniture has not been mass-produced, and they will not have the fear of walking into a friend’s or f…
Mike‘s design
Mike’s typical week begins in the London headquarters, before visiting the Milton Keynes warehouse and customer service hub on Tuesday. For the rest of the week, Mike is on the road, visiting existing and potential dwell sites around the UK, all the while developing a better understanding of what makes the business unique. ekonglong leisure sofa chair
R…
Brand guidelines
As co-founder and marketing chief Shaun Galligan puts it: “Brand guidelines are good, but they can make you blinkered – if, on the other hand, you don’t have them, you’ll adapt and take the brand in new directions. This approach will work, as long as it’s what your customers want!”
dwell’s most successful store launch was at the …
Mike Haines – Dwell’s imaginative expansion
How frequently should a retailer introduce new product? Like most, dwell, a retailer defined by its affordable, design-led furniture and off-the-wall accessories, adopts a seasonal approach. Paul Farley attended the launch of dwell’s Q3/4 collections, and heard about the company’s plans from previous Ekornes UK helmsma…
David’s professionalism and ingenuity
Equally, Hartman speaks highly of David’s professionalism and ingenuity: “He’s a serious horticulturist, with immense passion and creativity for everything to do with outdoor living,” says Hartman UK’s Paul Facey.
“He was a good match for us as we look to further build our brand with the consumer market.&…
David Domoney – Hartman UK’s celebrity designer
the armrests, really getting a feel for the different designs out there.”
ekonglong office executive chair
This first-hand market research was coupled with extensive reference to existing garden furniture trends – the final collection boasting a blend of functionality and design for optimum comfort.
Indeed, David…